ISABELLA SIMONETTI
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My Work in The Wall Street Journal
  • The Fox Host Whose Show Caught Trump's Attention During Tariff Meltdown (WSJ, April 2025)
  • Formula One's Media Rights Are Up For Grabs, but Media Companies Aren't Racing to Bid (WSJ, April 2025)
  • The Conservative Pundit Explaining Red America to CNN Viewers (WSJ, February 2025)
  • From Fox News to NBC, Legacy Media Wants In on TikTok (WSJ, December 2024)
  • The Hosts of MSNBC's 'Morning Joe' Changed Their Tune on Trump. Again. (WSJ, November 2024)
  • Trump's Win Cemented It: New Media is Leaving the Old Guard Behind (WSJ, November 2024)
  • Star TV Anchors Are On Notice: You're Not Getting a Raise (WSJ, October 2024)
  • YouTube Stars Want Some Respect (WSJ, August 2024)
  • Stephen A. Smith Is the Face of ESPN. How Much is That Worth? 
  • TV Networks Embrace Their Aging Audience With a New Mantra: Age Doesn't Matter (WSJ, May 2024)
  • NBC News Acted Fast to Land Ronna McDaniel. Her Tenure Lasted Just Days. (WSJ, March 2024)
  • ESPN Boss Jimmy Pitaro's Chaotic Race to Remake the Sports Giant (WSJ, March 2024)
  • ESPN, Fox and Warner Team Up to Create Sports Streaming Platform (WSJ, February 2024)
  • New CNN Boss Shakes Up News Operations, Explores Digital Subscription Model (WSJ, January 2024)
  • Tucker Carlson Is Launching His Own Streaming Service (WSJ, December 2023)
  • Former CNN Boss Jeff Zucker Eyes Unlikely Next Role: British Media Mogul (WSJ, December 2023)
  • Fox News's New Fight Club: The DeSantis vs. Newsom Debate (WSJ, November 2023)
  • LeBron James, Peyton Manning, and Obamas Plan Basketball Series for Netflix (WSJ, October 2023)
  • How the NBA Plans to Remake TV Deals and Net Billions of Dollars for Its Stars (WSJ, October 2023)
  • CNN Boss Mark Thompson to Staff: Network Is 'Nowhere Near Ready for the Future' (WSJ, October 2023)
  • For Frustrated Fans, Streaming Makes Watching Sports a Sport Unto Itself (WSJ, September 2023)
  • ESPN Bets Big on Pat McAfee, an F-Bomb-Throwing YouTube Star (WSJ, September 2023). Listen to The Journal podcast which features me talking about Pat McAfee and ESPN here. 
  • Fox News's Greg Gutfeld Rides 'Anti-Woke' Humor to Ratings Stardom (WSJ, June 2023)
  • CNN CEO Chris Licht Is Out (WSJ, June 2023)
  • Top Anchors Criticize CEO Chris Licht's Leadership (WSJ, June 2023)
  • How Donald Trump and CNN Found Each Other Again (WSJ, May 2023)
  • Carlson's Vulgar Messages About Colleagues Helped Seal His Fate (WSJ, April 2023)
  • What Tucker Carlson's Ouster Means for Him and Fox News (WSJ, April 2023)
  • Fox News Ousts Tucker Carlson (WSJ, April 2023)
  • Fox to Pay $787.5 Million to Settle Dominion's Defamation Lawsuit (WSJ, April 2023)
  • CNN Finalizing Deal to Add Gayle King (WSJ, March 2023)
  • More WSJ stories.
My Work in The New York Times 
  • Living With Mom and Dad While Figuring Out a Financial Exit Plan (NYT, March 2023)
  • The Fed Raises Rates a Quarter Point and Signals More Ahead (NYT, February 2023, front page)
  • In Their 20s, Struggling to Save and Tired of Being Lectured About It. (NYT, January 2023)
  • CoinDesk Broke Big News About FTX. Now the News Is Closer to Home. (NYT, January 2023)
  • Stranded by Southwest and Stuck With Unexpected Costs (NYT, January 2023)
  • Southwest's Debacle, Which Stranded Thousands, to Be Felt for Days (NYT, December 2022, front page)
  • When a Taylor Swift Concert Means Getting Your First Credit Card (NYT, December 2022)
  • You Bought the Thing. Now You Regret the Thing. (NYT, December 2022)
  • Elon Musk Tells a Court He Had Little Say in His Giant Tesla Pay (NYT, November 2022)
  • The $24 Trillion Market That Predicts and Influences Interest Rates (NYT, November 2022)
  • Food Prices Soar, and So Do Companies' Profits (NYT, November 2022, front page)
  • A Strong Dollar is Wreaking Havoc on Emerging Markets. A Debt Crisis Could Be Next. (NYT, October 2022) 
  • For 20-Somethings, a Confusing Rite of Passage: Finding Health Insurance (NYT, October 2022)
  • The Queen is Everywhere. What Will the Royal Makeover Cost? (NYT, September 2022)
  • Why King Charles's profile may face left on British coins, and why it matters. (NYT, September 2022)
  • Steeper Winter Heating Bills Loom, With Less Federal Aid (NYT, September 2022)
  • Gas Prices in the U.S. Fall Below $4 a Gallon (NYT, August 2022, front page)
  • After Stock Market's Worst Start in 50 Years, Some See More Pain Ahead (NYT, June 2022, front page)
  • All my work at The Times

Other Business Reporting
  • How Body Positivity, Micro-Influencers, and Understanding Their Audience Made Aerie a Juggernaut (Observer, December 2021)
  • How Gwyneth, Demi Lovato, and Cardi B Are Making 'Sexual Wellness' the Next Wave of Self Care (Observer, November 2021)
  • They Used To Sell Adorable Toys and Elegant Vases on Etsy. Now They're Pivoting to Squid Game Masks. (Observer, October 2021)
  • Inside the Cult Following of Olaplex: The Hair Care Brand That Ignited the Internet (Observer, October 2021)
  • For this Vermont Hotel Near Dartmouth, Every Call a Cancellation (Bloomberg Businessweek,September 2021)
  • TikTok Resumes 'Opens the Doors' to Discrimination, Experts Warn (Bloomberg, August 2021) 
  • Tale of Fake Hewlett-Packard Gear Spurs Arrest in China, Lawsuit (Bloomberg, August 2021)
  • TikTok's Black Creators Say Unfair Treatment Complaints Ignored (Bloomberg, July 2021)
  • What's new on the healthcare exchanges for 2021 (HerMoney, May 2021)
  • Why are men still outpacing women when it comes to asking for a raise? (HerMoney, April 2021)
  • College towns without college students have small businesses struggling (Vox, October 2020)
  • It's easier than ever to make hand sanitizer. But eased restriction have come with consequences. (Vox, August 2020)

The Creators (newsletter on the business of the people powering the creator economy):
  • Tinx and the Age of the Authentic Influencer (Observer, January 2022)
  • Paris Hilton on the Age of the Influencer, Predicting the Future & the Genius of Jason Derulo (Observer, January 2022)

​First Person
  • Turning 21 during the pandemic means dialing back expectations (The Philadelphia Inquirer, September 2020)
  • I'm entering adulthood without my mom. A book she wrote for me is serving as my guide. (The Lily (Washington Post), September 2021)

Profiles
  • After abuse, addiction, and recovery Mike McDonell works to help others (The Philadelphia Inquirer, January 2021)
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